The name Kazari is as current and timeless as when we first adopted it in 1978

Definition: Kazari

Kazari was chosen as our name from the root of the old and original meaning of the verb kazaru has a spiritual connotation ‘to decorate, to adorn’ almost like an offering, and although it has come to mean ‘to exhibit’ or, there is a depth to its meaning that is tasteful not showy, for its own sake. It is a verb often used in association with traditional Japanese aesthetics.

Kazari is a concept that is not limited to the ‘fine arts’ as it might do in the West; it can be applied to all categories including work of artisans and encompasses everything from funky ceramics to ‘cool’ hair accessories for festival days. Kazari is a term used in association with social activities such as tea, literary gatherings and seasonal festivals as these events transmute the ordinary into the extraordinary"

‘Kazari is a transient sensation that through surprise and splendour’ and can take you out of the everyday into the realm of the sacred'


Sourced from: ‘Kazari: Decoration and Display in Japan, 15th –19th centuries’ - British Museum 2003